Our team of experts

PETER DAIRE

Co-Founder Sport Calling. Co-Founder of Sport Collective marketing & rights agency. Former Global Head of Sponsorship at The FA. FIFA Consultant.  

SEAN McAULIFFE

Co-Founder Sport Calling. Co-Founder of Sport Collective marketing & rights agency. Former Global Head of Business Development at The FA. UEFA Consultant.

MATT CUTLER

Sport industry media expert specialising in PR, Comms and marketing. Former editor of Sport Business International. Founder of SportsBiz weekly podcast.